Water restrictions have become front of mind for all Australians and as a consequence, have affected Clark Rubber pool sales nationally.

Clark Rubber has been providing affordable swimming pools for Australians for more than 60 years and it is our intention and commitment to continue to provide this service.

The drought and subsequent water restrictions are having a significant effect on the entire pool and spa industry. However, Clark Rubber is prepared and has prepared a strategy in a bid to ensure Australian's continue the tradition of swimming in an affordable backyard swimming pool.

Although there are a number of Clark Rubber stores nationally that have been suffering the severity of restrictions for some time, Victorian stores, especially in the metropolitan area, have been hit hard with stage three water restrictions.

As a result, Clark Rubber Franchise Support Office placed an advertisement in the leading daily Victorian newspaper calling for all bore water suppliers to make contact.

The result of the advertisement was more than a dozen genuine callers offering their bore water to Clark Rubber. Of these callers, one has been commissioned to service four stores in the states south-east.
Clark Rubber is now planning to roll-out this successful program nationally.

The water restrictions have resulted in us taking a proactive approach to water savings by working with the water boards and training all our franchisee to adhere to the most stringent restrictions.

With just 15 litres of water used to Hydrobath a dog compared to 3 - 4 times this amount bathing in the traditional method, Hydrobathing is the most water efficient way to wash a dog.

With customers recognising this fact, more dogs are now being hydrobathed. 

The water crisis has had both a positive and negative effect on our business.  

Negative because we didn't know what the effects would be, and positive because a crisis brings out the creativity in a business and with this comes opportunity.

Water usage is a major issue, particularly when it is so visible such as in Queensland.  HydroDog has been working with the Qld Water Commission to develop best practice for hydrobaths saving even more water than the already very efficient process.

HydroDog’s baths save about 60 litres for every dog washed compared to washing at home with a hose, therefore the water restrictions are an opportunity to promote and grow our business as a way of dog owners having a professionally cleaned and groomed dog whilst saving water.

The water crisis has increased the awareness of people about the need to conserve water which in turn has made them more open to our concept as both customers and potential franchisees.  

Having said that, we are also careful to place great emphasis on the quality, convenience and genuine environmental credibility of our products and services.